Category: Uncategorized

9 Steps Roadmap To Effective Social Media Marketing For Small Businesses

Effective Social Media Marketing is the most powerful tool for promotion today. Social media marketing is no longer optional. It is a necessary segment of small businesses. However, many small companies harbor a myth that social media will not benefit their companies. They go by the concept that “Our customers know who we are, and […]

9 Tactics- For Building User Retention

user Retention is memory. It is getting the members habitual of using the product. These members are called users at this stage. “Users” means that they are using the products often. For a SaaS company, this means lowering the churn. For an ecommerce site this means navigating people into becoming repeat buyers. For a content […]

13 Absolute Steps Of Emotional Marketing- Its Power and Impact

The IQ and EQ are both an integral part of human decision making process. Consumers think with both, their rational and emotional brains. Studies show that purchases are made for emotional reasons. Logic comes to fore when money is to be justified, in terms of availability and spending, specially so when there is no real […]

The Story Board – 7 effective ways for brand storytelling and for the Brand’s Story

Brand storytelling and Business in human society relies on human-to-human connection. The human connect is at the core of all business.  The bottom line is that all business dealings are about dealing with people and people related issues. The brand, the company, the business is all about solving people problems, alleviating pain points, and providing […]